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AURNÉ PRIVATE ADVISORY – KNOW YOUR CUSTOMER (KYC) & CLIENT ONBOARDING POLICY
Last updated: January 2025
1. Introduction
This KYC & Onboarding Policy outlines the due diligence standards and onboarding procedures followed by AURNÉ Private Advisory ("AURNÉ", "we", "our", "us") in compliance with UAE laws and international best practices.
As a Designated Non-Financial Business or Profession (DNFBP) under UAE AML laws, AURNÉ must verify the identity, legitimacy, and risk profile of clients before establishing a business relationship or providing any services.
This Policy applies to all:
- Clients and prospective clients
- Beneficial owners
- Shareholders and directors
- Authorized representatives
- Third parties acting on behalf of clients
- All jurisdictions and service types
2. Regulatory Framework
This Policy is governed by the following. For comprehensive details on our AML/CTF framework, see our AML & CTF Statement.
2.1 UAE Legislation
- Federal Decree-Law No. 20 of 2018 (AML Law)
- Cabinet Decision No. 10 of 2019 (Executive Regulations)
- Cabinet Decision No. 58 of 2020 (UBO Regulations)
- Cabinet Resolution No. 57 of 2020 (ESR Regulations)
- Ministry of Economy DNFBP guidelines
- Federal Decree-Law No. 45 of 2021 (PDPL – Personal Data Protection Law)
2.2 International Frameworks
Where applicable:
- FATF Recommendations
- OECD transparency standards
- EU/UK AML expectations
3. Objectives of KYC & Onboarding
The KYC & Onboarding framework ensures:
- Verification of client identity and beneficial ownership
- Understanding of client structure, business purpose, and risk profile
- Prevention of money laundering, terrorist financing, and sanctions violations
- Integrity of AURNÉ's client portfolio
- Compliance with regulatory obligations
- Protection of AURNÉ and its clients from illegal activities
No service begins without completing KYC.
4. Scope of KYC Requirements
AURNÉ's KYC applies to:
- Individuals
- Corporations
- Partnerships
- Foundations / Trusts
- Offshore/onshore entities
- Free zone and mainland companies
- Nominee arrangements (with strict justification)
- Complex and cross-border structures
5. Onboarding Process Overview
The onboarding process includes:
5.1 Initial Inquiry Screening
- Preliminary analysis of client request
- High-level assessment of activity, jurisdiction, and risk
- Identification of potential red flags
5.2 Document Collection
AURNÉ sends a formal KYC requirement checklist tailored to the client's structure and jurisdiction.
5.3 Verification & Screening
- ID verification
- Sanctions and PEP screening
- Adverse media review
- Document authenticity checks
5.4 Risk Assessment
Each client is classified as:
- Low Risk
- Medium Risk
- High Risk
- Prohibited / Declined
5.5 Approval or Rejection
- Low/Medium risk: standard onboarding
- High risk: requires Enhanced Due Diligence (EDD) and senior management approval
- Prohibited: declined immediately
5.6 Engagement Letter & Payment
On successful approval:
- Engagement Agreement is issued
- Payment terms outlined
- Work commences
6. Mandatory KYC Documentation
6.1 For Individual Clients
- Passport copy (valid)
- Emirates ID (if applicable)
- Residential address proof
- CV or professional background
- Source of Funds (SOF) declaration
- Source of Wealth (SOW) declaration (if required)
- Bank reference letter (if required)
6.2 For Corporate Clients (UAE or Foreign)
- Certificate of incorporation / formation
- Memorandum and Articles of Association
- Share register
- Board resolution authorizing engagement
- UBO declaration
- Corporate chart
- Trade license (for UAE entities)
- Proof of physical address
6.3 For Beneficial Owners & Key Individuals
- Passport
- Address proof
- KYC form
- Source of funds/wealth evidence
- KYC for directors/shareholders
6.4 Additional Documents (Risk-Dependent)
- Bank statements (3–12 months)
- Audited/unaudited accounts
- Tax declarations
- Proof of business activity
- Contracts or invoices
- Legal opinions
- Regulatory licenses
7. Enhanced Due Diligence (EDD)
AURNÉ applies EDD when risk factors include (see AML & CTF Statement for comprehensive EDD framework):
- Politically Exposed Persons (PEPs)
- High-risk jurisdictions (FATF list)
- Complex offshore structures
- Cryptocurrency involvement
- Cash-intensive activities
- Legal/litigation exposure
- Unclear source of wealth
EDD measures include:
- Senior management approval
- Additional SOF/SOW documentation
- Independent verification
- Third-party background reports
- More frequent monitoring
8. Prohibited Clients
AURNÉ will decline clients involving:
- Illegal or suspicious activities
- Sanctions list matches
- Anonymous or shell companies without verifiable activity
- Uncooperative individuals/entities
- Unverifiable SOF/SOW
- Terrorism, arms trade, or narcotics-linked sectors
- Corruption, fraud, or financial crime indicators
This is non-negotiable, regardless of commercial opportunity.
9. Ongoing Monitoring
KYC is not a one-time process.
AURNÉ conducts:
9.1 Periodic Reviews
- Low Risk: every 36 months
- Medium Risk: every 24 months
- High Risk: every 12 months
9.2 Trigger-Based Reviews
When:
- Ownership changes
- New jurisdictions involved
- Large or unusual transactions occur
- Adverse media appears
- Suspicious indicators arise
9.3 Continuous Screening
Automated or manual screening of:
- Sanctions lists
- PEP lists
- Watchlists
- Adverse media
10. Source of Funds & Source of Wealth Requirements
10.1 Source of Funds (SOF)
We verify the origin of funds used in a specific transaction or service.
Evidence may include:
- Bank statements
- Salary slips
- Sale contracts
- Loan agreements
10.2 Source of Wealth (SOW)
We verify how the individual accumulated their overall wealth.
Evidence may include:
- Business ownership records
- Investments or inherited wealth proofs
- Financial statements
- Tax documents
EDD clients require stricter SOF/SOW verification.
11. Sanctions Compliance
AURNÉ screens all clients against sanctions lists. For detailed screening procedures, see our AML & CTF Statement.
We screen against:
- UN Security Council sanctions
- UAE Local Terrorist List (Cabinet Decision 74/2020)
- OFAC, EU, UK sanctions (if applicable)
- Other global high-risk lists
Sanctioned or partially matched clients are escalated immediately.
12. Record Keeping
AURNÉ maintains comprehensive KYC records. For full record-keeping requirements, see our AML & CTF Statement.
We maintain:
- All collected KYC documentation
- Client risk assessments
- Verification logs
- Sanction screening reports
- Correspondence and approvals
Retention: minimum of 5 years as required under UAE AML law.
All data is stored securely and encrypted.
13. Confidentiality & Data Protection
AURNÉ ensures:
- All KYC data is protected under UAE PDPL
- GDPR protections apply for EU/EEA clients
- Strict confidentiality obligations
- Controlled access permissions
- Secure digital and physical storage
KYC data is used only for lawful compliance purposes.
14. Refusal, Suspension & Termination
AURNÉ may refuse or terminate services if:
- KYC documents are not provided
- Client refuses SOF/SOW evidence
- Risk is too high
- Suspicion of illegal activity
- Regulatory instructions require it
Services will not proceed under any circumstances until KYC is fully satisfied.
15. Internal Responsibilities
For comprehensive information on our AML/CTF governance structure, see our AML & CTF Statement.
15.1 AML/KYC Compliance Officer
Responsible for:
- Reviewing high-risk cases
- Approving complex structures
- Filing STR/SAR reports (see AML & CTF Statement for reporting procedures)
- Ensuring policy compliance
15.2 Senior Management
Responsible for approving:
- High-risk clients
- Clients from high-risk jurisdictions
- PEP clients
- Unusual activities
15.3 All Employees
Every employee is responsible for:
- Identifying red flags
- Reporting suspicious activity
- Maintaining integrity and compliance
16. Client Obligations
Clients must:
- Provide accurate and complete information
- Submit KYC documents promptly
- Disclose changes in structure or ownership
- Cooperate with verification requests
Failure to do so may delay or halt services.
17. Updates to This Policy
AURNÉ will update this policy to reflect:
- Legal changes
- FATF updates
- MOE instructions
- Internal compliance improvements
18. Contact Information
For onboarding or KYC-related matters:
AURNÉ Private Advisory – Compliance Division
Email: contact@aurne.org
Phone: +971 56 497 5840 (WhatsApp)
Phone: +971 56 615 8490 (WhatsApp)
Address: Meydan Grandstand, 6th floor, Meydan Road, Nad Al Sheba, Dubai, U.A.E.